From Rihanna's Fenty Beauty to Selena Gomez's Rare Beauty, celebrity makeup and skincare lines have become very popular through the years. 

If you're looking to check out a new celebrity skin care line. Alicia Keys has just released one and to celebrate the launch of products in Canada, the singer-songwriter surprised her fans at a downtown Toronto Sephora.

We are shining at full wattage in ALL @sephoracanada stores across Canada!

Canada, we can’t wait for you to experience our offerings in IRL 🇨🇦#KeysSoulcare #CanadasGotSoul #KeysSoulcarexCA #KSCxCA pic.twitter.com/wJoGqbH5yZ

— Keys Soulcare (@keyssoulcare) April 1, 2022

Alicia Keys was seen visiting the Sephora located at Bloor Street West and Bay Street on March 31. Excited fans and employees lined the aisles of the store in hopes of getting a glimpse of the energetic singer.

First time back to Toronto in a minute!!!! I love it here!! 💜💜💜 Ran into #SephoraCanada to celebrate @keyssoulcare launching in store!!! 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀

Big vibes!!! @ your friends below who could use some special self-care love up here!! 🇨🇦💜🇨🇦💜🇨🇦💜🇨🇦💜🇨🇦 pic.twitter.com/Vaw5LU7J72

— Alicia Keys (@aliciakeys) March 31, 2022

Fans were more than excited to meet Keys at the launch and vice versa, with the singer taking a video with her fans to celebrate.

CANADA’S GOT SOUL 🇨🇦🇨🇦🇨🇦💜💜💜💫💫💫 @keyssoulcare #SephoraCanada pic.twitter.com/tcBTGCePhq

— Alicia Keys (@aliciakeys) March 31, 2022

Those in attendance of the event were beaming ear to ear when meeting the singer.

And here’s the surprise. I met Alicia Keys guys !!! she’s honestly so beautiful, soft spoken and funny ✨ .. everyone go check out her new skincare line at sephora “Keys SoulCare” https://t.co/5LWdy0oJGl pic.twitter.com/P5nlY4Q3YC

— P.J💋 (@PrettyJaay_) March 31, 2022

Some Toronto-based influencers were also seen at the launch meeting Keys.

Such an honour meeting @aliciakeys at the @sephoracanada_ event tonight for the launch of @keyssoulcare ❤️🙏 pic.twitter.com/K1XbwqipCE

— Briony Douglas (@brionydouglas_) April 1, 2022

One fan wrote they wish they could have been at the event.

😍🤩Ahhhhh wish I could have been there to see Alicia!!!!

— SammyJo🏊🏻‍♀️🚵🏻‍♀️🏃🏻‍♀️ (@WellDesignTO) April 1, 2022

With a few desperately wanting to know how they could meet her while she's here.

Where can I meet @aliciakeys in Toronto ?? 😭🥺❤️

— NJV (@_____SameGirl) April 1, 2022

One fan wrote that they'd be running down to Sephora to meet her.

Omg. Right down the street. 😭 pic.twitter.com/FlyDZlxxGE

— Colette & Sheldon (@themurphyz) April 1, 2022

There are a few Keys Soulcare events planned to happen in the GTA in the upcoming weeks with the Eaton Centre, Vaughan Mills, and Yorkdale Mall all holding events.

Alicia Keys launches her Skin Care line at Sephora on Bloor yesterday. pic.twitter.com/CtBvPwTGnl

— MR. WILL WONG 📸 (@mrwillw) April 1, 2022

Keys Soulcare is now available at all Canadian Sephora locations and online so make sure to check it out the next time you're on the hunt for new products.